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Customer Care™ Program
For the Customer Care (CC) Program, we choose to partner with dealers who share our commitment to customer experience by directly investing in their growth and overall success because, together, we’re all Building a Higher Standard.
Account Manager recommendation required to participate in the program. If interested reach out to your Account Manager.
Dealer Commitment
Minimum $250,000 in equipment purchases required to inquire
CC – Platinum
• 10% Growth Commitment
• American Standard exclusive as determined at American Standard's sole discretion
• 4.8 Star Google Star Rating
• 30 New Google Reviews during the year
CC – Gold
• 10% Growth Commitment
• Commitment to exclusively advertising American Standard (and no other HVAC Brand)
• 4.7 Star Google Star Rating
• 30 New Google Reviews during the year
CC – Silver
• 10% Growth Commitment
• 51% Share of Wallet (% of your industry purchases that are American Standard)
• 4.6 Star Google Star Rating
• 30 New Google Reviews during the year
Dealer Investment
Customer Care™ Program National Fee:
• Platinum - $16,500 USD (includes selection of up to 6 growth benefits*)
• Gold - $11,000 USD (includes selection of up to 4 growth benefits*)
• Silver - $5,500 USD (includes selection of up to 2 growth benefits*)
* Contact your Account Manager for details about the program and available growth benefit options: like online reputation management, lead generation, Field Service Management, High Efficiency Spiff, Business Accelerator, Consumer financing and more!